World of Gamification

Our micro-blog brings industry insights, strategies, and best practices for building user engagement and loyalty experiences with gamification.

Engagement & Retention 08/12/25

How Fitbit Uses Gamification to Encourage Daily Activity

A concise look at how Fitbit uses badges, challenges, and simple progress feedback to make daily activity more motivating and rewarding for users.

Engagement & Retention 03/12/25

How Nike Run Club Uses Gamification to Motivate Millions of Runners

Learn how Nike Run Club uses challenges, streaks, achievements, and coaching loops to motivate runners and build long-term engagement.

Engagement & Retention 30/11/25

How Duolingo Uses Gamification to Boost User Retention

Discover how Duolingo uses streaks, badges, leaderboards, smart onboarding, and subtle nudges to improve user retention and build daily learning habits.

Engagement & Retention 29/11/25

How Strava Uses Gamification to Drive App Engagement and Community

See how Strava uses gamification features like leaderboards, challenges, badges, and progress bars to turn fitness tracking into a highly engaging social experience.

Gamification Basics 27/11/25

The Psychology of Gamification: How Motivation Drives Engagement

Explore the psychology of gamification and learn how motivation, reward loops, and progression systems combine to drive powerful, repeatable user engagement.

Gamification Basics 26/11/25

What Makes Gamification Work? Understanding the Core Principles

Learn the core principles that make gamification effective, including challenge, feedback, and motivation. Industry insights show why these mechanics increase engagement and user satisfaction.

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